The picture’s clear for exhibitors with an eye on bigger profits

by Sony Pro Team 04/11/2016

Low operating costs, best 4K quality on any size of screen, Sony Digital Cinema 4K returns to CinemaCon Culver City, April 11th, 2016 – There’s a lot to excite movie theater operators visiting this year’s biggest industry show. Sony Digital Cinema 4K is proud to be supporting CinemaCon once again, with a busy schedule of […] Read More

See Sony’s 4K and 3D Medical Solutions on Display at AORN

by Sony Pro Team 04/04/2016

Products and Technology Offering Enhanced Visualization for Surgery, Training and Education Will Be on Display Park Ridge, N.J., April 4, 2016 – With four times the resolution of HD, Sony Electronics’ Medical Systems Division is leading the way in bringing 4K technology and increased visualization to the operating room.  This new technology will be on display […] Read More

Mobile TV Group Hits the Road with All 4K/HDR Live Sports Truck

by Sony Pro Team 04/04/2016

New Truck Outfitted with Sony HDC-4300 4K/HDR Camera Systems & BVM-X300 OLED Master Monitor to open New Era in Mobile Production             Mobile TV Group (MTVG) has launched an end-to-end 4K and HDR mobile production unit, designated 39 FLEX, incorporating 12 Sony HDC-4300 live camera systems and using Sony’s BVM-X300 4K/HDR master monitor for critical […] Read More

Sony’s Newest 4K Network Camera, SNC-VB770, Delivers Highest Sensitivity in Its Class

by Sony Pro Team 03/22/2016

New SNC-VB770 Combines Sensitivity, Color and Resolution for Range of Commercial Applications Compatible with a Variety of α E-mount Interchangeable Lens Sony’s newest 4K network camera, model SNC-VB770, offers the highest sensitivity in its class – under 0.004lx, expandable to ISO 100-409600. The new model combines ultra-high sensitivity with 4K resolution and advanced networking capabilities to […] Read More

Sony to Showcase 4K, 3D and 2D Medical Solutions at SAGES

by Sony Pro Team 03/14/2016

New Products and Technology Support Enhance Visualization for Surgery, Training and Education in Gastroenterology and Beyond Park Ridge, N.J., March 14, 2015 – Sony Electronics’ Medical Systems Division is demonstrating its latest developments in 4K, 3D and 2D imaging technologies designed to redefine visualization and create immersive training and education for gastroenterology applications at the Society […] Read More

Sony’s Newest CineAlta Products Add Speed to the 4K Production Workflow

by Sony Pro Team 02/25/2016

4K RAW Recording at 120 FPS & Cache Recording are Highlights of New AXS-R7 RAW Recorder, Memory Cards and Firmware Ver. 8 for PMW-F55/F5   Sony’s next generation of CineAlta products solves the workflow concerns faced by production professionals shooting 4K RAW: handling RAW files easily while maintaining the highest levels of image quality.   […] Read More

Sony’s Newest Pro Compact Camcorder Stacks Up Well Against the Field in 4K Production

by Sony Pro Team 02/23/2016

New PXW-Z150 with 1.0 type Sensor Delivers Low-light Performance and Networking Features for Fast Turn-around, High-Quality Workflows   Park Ridge, N.J., Feb. 23, 2016 – Sony’s newest 4K camcorder, the PXW-Z150, combines enhanced low-light performance and multiple file transfer options in a compact design for professionals who need to quickly and easily shoot, edit and […] Read More

Vintage Filmmaking: Sony F55 Is Pressed into Service for New Wine Documentary

by Sony Pro Team 02/05/2016

Director Jason Wise and Cinematographer Jackson Myers are the team behind 2013’s breakout documentary, Somm, detailing the competitive exam that sommeliers must pass in order to reach the designation of Master Sommelier.  The duo is back with Somm: Into the Bottle, which explores people’s fascination with wine and answers many questions about its history and […] Read More

PXW-FS7 Firmware build 3.0; download links & release notes

by Sony Pro Team 01/27/2016

Based on feedback from our customers and a commitment to add value to the PXW-FS7 camera, Sony has released firmware version 3.0, which enhances the popular model through further functionality, efficiency and power.   Version 3.00 improvements   Focus Magnification function is improved. The 4x and 8x magnification windows can now be repositioned on the viewfinder display using […] Read More