The picture’s clear for exhibitors with an eye on bigger profits

by Sony Pro Team 04/11/2016

Low operating costs, best 4K quality on any size of screen, Sony Digital Cinema 4K returns to CinemaCon Culver City, April 11th, 2016 – There’s a lot to excite movie theater operators visiting this year’s biggest industry show. Sony Digital Cinema 4K is proud to be supporting CinemaCon once again, with a busy schedule of […] Read More

Sony expands 4K video camera lineup with new model delivering ultra-high sensitivity and excellent mobility features

by Sony Pro Team 04/05/2016

UMC-S3C combines 4K resolution and high sensitivity in a compact, lightweight body LAS VEGAS (ISC West, Booth 23057) April 5, 2016 – Sony’s new UMC-S3C video camera offers the highest sensitivity in its class with 4K video recording, allowing users to capture details even in challenging low-light conditions.  The camera also features tremendous flexibility and […] Read More

Sony’s Network Video Management System Delivers Expanded Recording, Content Management and Monitoring

by Sony Pro Team 04/05/2016

Network video recorder & network video management software support all levels of network camera formats, including 4K  LAS VEGAS (ISC West, Booth 23057) April 5, 2016 — Sony’s new Network Video Management System — network video recorders (NVR) and server-based video management software — gives professionals a customizable and flexible solution for managing, storing and […] Read More

See Sony’s 4K and 3D Medical Solutions on Display at AORN

by Sony Pro Team 04/04/2016

Products and Technology Offering Enhanced Visualization for Surgery, Training and Education Will Be on Display Park Ridge, N.J., April 4, 2016 – With four times the resolution of HD, Sony Electronics’ Medical Systems Division is leading the way in bringing 4K technology and increased visualization to the operating room.  This new technology will be on display […] Read More

Mobile TV Group Hits the Road with All 4K/HDR Live Sports Truck

by Sony Pro Team 04/04/2016

New Truck Outfitted with Sony HDC-4300 4K/HDR Camera Systems & BVM-X300 OLED Master Monitor to open New Era in Mobile Production             Mobile TV Group (MTVG) has launched an end-to-end 4K and HDR mobile production unit, designated 39 FLEX, incorporating 12 Sony HDC-4300 live camera systems and using Sony’s BVM-X300 4K/HDR master monitor for critical […] Read More


by Sony Pro Team 03/30/2016

Providing seamless hybrid cloud archives to global media companies Las Vegas, NAB, Booth SL5306 – 30th March 2016 – SGL, a leading provider of content archive and storage management software for media and entertainment, is announcing its support for Ci, Sony’s professional media cloud platform, at NAB 2016 on booth SL5306. The integration between SGL FlashNet and Sony Ci enables […] Read More

Sony’s Newest 4K Network Camera, SNC-VB770, Delivers Highest Sensitivity in Its Class

by Sony Pro Team 03/22/2016

New SNC-VB770 Combines Sensitivity, Color and Resolution for Range of Commercial Applications Compatible with a Variety of α E-mount Interchangeable Lens Sony’s newest 4K network camera, model SNC-VB770, offers the highest sensitivity in its class – under 0.004lx, expandable to ISO 100-409600. The new model combines ultra-high sensitivity with 4K resolution and advanced networking capabilities to […] Read More

Sony Introduces 25Gbps/ch Short reach for optical communication module

by Sony Pro Team 03/15/2016

Sony has established mass-production technology of an optical communication module for data center networks. Sony has developed this high-speed interface for transmitting large-data, high-resolution images. The company will exhibit this technology and product (QSFP28, 100G) at OFC2016 to be held in Anaheim, California from March 22, 2016.  The technology is planned to be available in […] Read More

Sony to Showcase 4K, 3D and 2D Medical Solutions at SAGES

by Sony Pro Team 03/14/2016

New Products and Technology Support Enhance Visualization for Surgery, Training and Education in Gastroenterology and Beyond Park Ridge, N.J., March 14, 2015 – Sony Electronics’ Medical Systems Division is demonstrating its latest developments in 4K, 3D and 2D imaging technologies designed to redefine visualization and create immersive training and education for gastroenterology applications at the Society […] Read More